In the burgeoning world of Free Ad-Supported Streaming TV (FAST) channels, a pressing issue has emerged: the distribution of ad-generated revenue is heavily skewed, leaving premium content owners with less than 10% of every ad dollar https://www.prnewswire.com/news-releases/new-omdia-data-reveals-global-fast-channel-revenues-will-reach-12bn-in-2027-301729416.html. This imbalance poses…
Stop buying tech - FAST Channels is all about the content and the advertisers - FAST Channels and AVOD distributors are wrongfully signing up for technology services that are not adding value or creating sustainable revenues to their content channels…
Hollywood Plus - In the heart of Los Angeles, where dreams are larger than life and stars are born every day, a new chapter is unfolding. Welcome to HOLLYWOOD PLUS, the latest evolution in Tinseltown's storied legacy. This isn't just…
Ad Pods - Kapang adX has introduced 'Ad Pods', a third-party CTV Addressable Advertising Agency, marking a progressive step in the FAST Channel sector. This initiative features expert-managed FAST Channel Ad-fill, overseen by a proficient Ad Ops team that ensures…
Roll out the red carpet and grab your popcorn, because the entertainment industry just had a year, 2023, that could rival any blockbuster drama! movie✨ Hollywood's Rollercoaster Ride Streaming Live across the world It's been a wild ride in Tinseltown,…