Sling TV - In an era marked by technological advancements and evolving consumer preferences, traditional cable television has faced formidable competition from streaming services. Among the pioneers of this cord-cutting revolution stands Sling TV, a platform that has been instrumental…
Cost per mille (CPM) is a key metric in the world of video advertising, as it measures the cost of displaying an advertisement to 1,000 people. The goal of any video advertiser is to maximize CPM by reaching the largest…
The dotcom boom, also known as the dotcom era, was a period of tremendous growth and investment in the internet and technology industry. It that lasted from the mid-1990s to the early 2000s. The boom was characterized by rapid growth…
What is Addressable Advertising: The Future of Television Advertising Addressable advertising is a revolutionary way of delivering targeted and personalized advertisements to TV viewers. Instead of delivering the same advertisements to everyone watching a particular program, addressable advertising uses data…
AI TV Channel, View TV AI, will be made available on the Kapang platform and available for distribution across all platforms for the NAB Show 2023 in April. View TV has created an AI-powered content creation tool that can take…